Lead generation that doesn't sleep.
Outbound that sounds human. Inbound nurture that keeps leads warm. Multi-channel sequences that adapt to each account.
Outbound sequences rot in weeks — list quality drops, messages get stale, deliverability collapses. We run the whole system as a living pipeline: lists rebuilt from intent signals, messages tested per segment, sender rotation automated.
How it runs
The agent sits between your signals and your actions.
arthat / outbound-engine- 01
Target
ICP rules translate into a live list. The agent refreshes daily from intent signals — funding, hiring, product launches.
Stack:
Perplexity
Sheets - 02
Enrich & verify
Firmographic data + verified emails + personalization inputs collected before any message is drafted.
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Salesforce - 03
Write per-account
Messages drafted against what that specific account cares about — not templates. Across email + LinkedIn + WhatsApp.
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Claude
OpenAI - 04
Send & warm
Dedicated domains, rotating senders, deliverability monitored. No burnt primary domain, no spam traps.
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Gmail - 05
Triage replies
Every reply scored for sentiment. Positive replies route to your closers; objections tracked; unsubscribes honored.
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Slack - 06
Book meetings
Calendar booking loop — agent proposes times, handles reschedules, confirms attendance. Your AE walks in briefed.
Stack:
Calendly
How we work
Four phases. Nothing hidden.
We get specific on who you sell to, what they care about, and what they respond to.
We draft and test variants with your team and existing customers before launch.
New domains, inboxes, senders warmed properly. No burned domains, no spam traps.
Weekly review of reply rates, positive sentiment, meetings booked. We tune what's working.
What we automate
Here’s what usually lives inside an engagement.
- ICP list building and verification from public data
- Personalized multi-channel outbound (email + LinkedIn + cold call scripts)
- Warm inbound nurture across email, WhatsApp, retargeting
- Event-trigger sequences (funding news, job change, product launch)
- Deliverability monitoring + sender rotation
- Reply triage — sentiment scoring, booked-meeting detection
Typical outcomes
What this changes
Reply rate vs template outbound
Hours per week your team spends on lists
Median time to first booked meeting
Sequences never sleep — across time zones
Audience
Who this is for
Founders building outbound from scratch
You don't want to hire 3 BDRs just to test the channel.
Heads of Growth
Your current agency churns through list after list with no compounding learnings.
Sales leaders at tight-budget quarters
You need pipeline before you need headcount.
Tool stack
Built on the tools you already use
We build on the tools your team already uses — no rip-and-replace.
GmailSalesforceCalendlySlack
NotionOpenAIAnthropicPerplexityComparison
How we're different
Proof
Work we've shipped
FAQ
Questions we get a lot
Ready to automate the work that’s slowing you down?
Book a 30-minute discovery call. We’ll listen, scope, and tell you honestly whether AI is the right tool for the job.